Interesting: the average room price for a bed & breakfast in Europe is € 76.46 (per night) and the average annual sales amount to € 16,700. These are just two facts that emerge from the Bed & Breakfast in Europe research report, a must-have for anyone who wants to know more about the European B&B industry. This report is also very enlightening for the already operative B&B-owners: get to know the competition with this report.
Unique market study
The research was held in 2014 among accommodations that are connected to Bedandbreakfast.eu, and is unique in its sort: worldwide there is no comparable international market research into bed & breakfast. In total, 3,704 B&B owners from 24 European countries participated in the questionnaire. The results have been analysed in cooperation with Stenden University.
Some key figures of an average bed & breakfast in Europe:
- Number of guest rooms: 5.2
- Number of beds: 7.6
- Room price in 2014: € 76.46
- Number of guests in 2013: 347
- Annual turnover: € 16,700
B&B guests
Bed & breakfasts in Europe are mostly visited by older couples without children. For a quarter of the B&Bs they form the main group of guests. Young couples without children are an important group as well. Noteworthy is that a quarter of the guests spend the night in a European bed & breakfast for work or business purposes. As a result, the accommodations have a good occupancy during weekdays as well.
Order research report
If you would like more facts and figures from the European B&B industry, order the full research report for € 24.95. B&B’s with an enhanced mention on Bedandbreakfast.eu pay only € 19.95 including VAT. The report includes specific figures regarding B&Bs in Belgium, Germany, France, Ireland, Italy, the Netherlands, Austria, Portugal, Spain and the United Kingdom. For more information and orders >>
We are planning to open a new b&b (apart from London) in Northern Italy, I would like to order a detailed report on b&b in Italy, e.g. which are the areas it would be worth to open a b&b etc?
Do you offer that or something similar?
Br
RR
Hello Ralph,
Thank you for your question, but we can’t offer what you’re asking for. We wish you all the best with your plans for the future!